VIRTUS
Since time immemorial, Virtus has embodied mystical strength and ancestral heritage.
With deep symbolism and a unique flavor, this rum fuses tradition and modernity, reminding us that within each sip lies the power of thunder and the elegance of an immortal legacy.
The name Virtus comes from Latin and represents valor, excellence, and strength—values that are closely tied to the figure of Thor, whose lightning was believed to purify and empower, a perfect analogy for the rum’s distillation process.
The color palette in shades of blue and sky blue evokes the intensity of lightning, Thor’s signature element, while the silver details are linked to his legendary hammer, Mjölnir.
The scenic composition reinforces this visual narrative with a dark setting illuminated by flashes of sky-blue light emerging from shattered rocks, suggesting the energy and impact of an unleashed storm.
All of this is designed to convey the imposing and mystical character of Virtus, solidifying its presence as a rum with an indomitable spirit.
VIRTUS
Since time immemorial, Virtus has embodied mystical strength and ancestral heritage.
With deep symbolism and a unique flavor, this rum fuses tradition and modernity, reminding us that within each sip lies the power of thunder and the elegance of an immortal legacy.
The name Virtus comes from Latin and represents valor, excellence, and strength—values that are closely tied to the figure of Thor, whose lightning was believed to purify and empower, a perfect analogy for the rum’s distillation process.
The color palette in shades of blue and sky blue evokes the intensity of lightning, Thor’s signature element, while the silver details are linked to his legendary hammer, Mjölnir.
The scenic composition reinforces this visual narrative with a dark setting illuminated by flashes of sky-blue light emerging from shattered rocks, suggesting the energy and impact of an unleashed storm.
All of this is designed to convey the imposing and mystical character of Virtus, solidifying its presence as a rum with an indomitable spirit.
Since time immemorial, Virtus has embodied mystical strength and ancestral heritage.
With deep symbolism and a unique flavor, this rum fuses tradition and modernity, reminding us that within each sip lies the power of thunder and the elegance of an immortal legacy.
The name Virtus comes from Latin and represents valor, excellence, and strength—values that are closely tied to the figure of Thor, whose lightning was believed to purify and empower, a perfect analogy for the rum’s distillation process.
The color palette in shades of blue and sky blue evokes the intensity of lightning, Thor’s signature element, while the silver details are linked to his legendary hammer, Mjölnir.
The scenic composition reinforces this visual narrative with a dark setting illuminated by flashes of sky-blue light emerging from shattered rocks, suggesting the energy and impact of an unleashed storm.
All of this is designed to convey the imposing and mystical character of Virtus, solidifying its presence as a rum with an indomitable spirit.
